It’s Time for Digital Marketing for Wholesales Cars

If your dealership survived the recession of 2007-08, you understand the value of Digital Marketing for Retail and the importance of getting your cars online fast.

You probably have all the latest and greatest tools for selling cars to the retail public, the best pricing tools, beautiful SEO efficient websites and the latest apps.

You insure your retail inventory is online by day 3 at the latest. We have all become, what I call, “Online Dealers with Local Delivery”

This leads me to the following questions:

  • Wholesale Cars online Day 1Isn’t time to do the same for wholesale?
  • Why is it OK to wait a week or two before selling our trades at auction but we require our managers to have our retails on-line in three days?
  • Why do we not digitally marketing our wholesale inventory to our wholesalers on day one?
  • Why did we kick the wholesalers and independent buyers out of our stores? (Don’t jump to conclusions on this one, really think about it, because it is the root cause of some wholesale loss.)
  • Why do we send our prime wholesale money makers to off site auctions only to give up profits to fees, transportation and travel time.?
  • Why do we pay those sellers fees at all, even negotiated fees still add up?
  • Why is it ok to pay for shipping? And if it is free, who is actually paying?
  • Why don’t we run our own wholesale auction?
  • Why not digitally market your Wholesale Inventory?

Take a 22 minute meeting with us and we will show you how!

Call me now 716-818-4444 (my cell phone) or 877-877-4511 touch 1 for sales.
You have nothing to lose, its free to sellers (no fees, no software expense whatsoever.)  One dealer we spoke to said he “averaged $312 more per car at his private bid sale” Is it time you took a hard look at that profit center

Kevin Leigh
Co-Founder
Dealer Simplified, LLC

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